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TRU Plant invest in JCB telescopic handlers

JCB Loadall telehandlers

Ipswich-based firm takes delivery of 30 new Loadall telehandlers as part of JCB fleet order worth £16 million 

TRU Plant, one of the UK’s leading plant hire firms, have added 30 new JCB Loadall telescopic handlers to their growing rental fleet as part of a package totalling 300 JCB machines worth in excess of £16 million.  

The company has taken delivery of the latest 540-140 HiViz Loadall model, which is powered by JCB’s Stage V emissions-compliant, 3-0 litre Dieselmax engine that delivers a 5% fuel saving over previous models.


Supplied by Watling JCB, the HiViz Loadalls join backhoe loaders, rough terrain forklifts, Teletruks, site dumpers and other telehandler models in the huge fleet of JCB equipment purchased by TRU Plant over the last 18 months.

TRU Plant are part of the TRU7 Group – owned and run by Guy Nicholls – which has operations in the haulage, recycling, vehicle hire, waste-recycling and demolition sectors. 

He commented: ‘We are truly passionate about plant hire and the whole team at TRU7 Group shares our attitude and expertise. Thanks to our resources and, most importantly, the right equipment, we have quickly put TRU Plant on the map as a major player in the hire industry.

‘There are many reasons for choosing JCB. We are loyal to the brand which has played a major part in our success, we have a long-standing relationship with the company and the customer care we receive from our dealer Watling JCB is excellent. We’ve been very impressed with the new JCB machines as we strive to invest in the best equipment on the market.’


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