JCB attachment choice made easy
Company launches work tool app for the iPhone to help customers locate, choose and purchase attachments
JCB Attachments have launched a work tool app for the iPhone, making it easier for customers to rapidly locate, choose and purchase the right attachments for their JCB machines.
The free download incorporates a dealer locator, an attachment finder by machine type or product group, a Light Equipment viewer and an enquiry function that will send a message directly to the customer’s preferred JCB dealer.
The customer can search for any attachment for a specific JCB machine, or look for the correct machine to power the desired attachment. In either case the JCB app takes the customer through the straightforward selection process, with pictures of the machines and attachments along with product specifications and features.
With the Light Equipment range (hand-held breakers, pumps, earth drills, compaction plates, hydraulic powerpacks etc), the process is the same, allowing the customer to search for individual tools, providing working weights and operating parameters in clear, easy-to-read pages with individual photography and specifications.
At each point in the process the customer can tick a box to indicate their interest in the attachment or tool, requesting more information from a dealer. The customer can either send the enquiry to the closest dealer, using the iPhone’s GPS system to determine the three nearest outlets, or they can use a preset dealer as a default for all enquiries.
Third party suppliers can apply to JCB Attachments to have their work tools included on the app, offering an additional solution to customers looking for attachments or work tools that JCB currently do not offer.
There is also the opportunity for customers with an idea for a new product or a particular job on site for which they require an attachment to communicate those designs to JCB. The Inventor page provides a way for the customer to send ideas, detailed specifications, images and contact details directly to JCB Attachments.
JCB say the content of the app will be regularly updated every five days, ensuring that the very latest equipment is available to customers. Initially available in English to customers in the UK and Ireland, it is the company’s intention to develop the app for additional territories in the future.
The JCB Attachments app is available now as a free download from the iTunes Store.
