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Hat-trick of awards for Taylor & Braithwaite

Taylor & Braithwaite

Cumbrian-based Hyundai dealer wins three accolades for exceptional performance during 2021

CONSTRUCTION equipment specialists Taylor & Braithwaite Ltd have been recognized with three prestigious accolades from Hyundai Construction Equipment Europe for exceptional performance during 2021.

The family-owned business located at Sandford, near Appleby, Cumbria, was awarded the Hyundai UK and Ireland dealer of the year for increasing market share and sales to become one of Europe’s most successful dealers. In addition, Chris Jordan, Taylor & Braithwaite’s north-east area sales manager, was awarded European salesperson of the year, and the firm also received a special accolade for the European dealer selling the most units in 2021.


Taylor & Braithwaite sales director Ian Burton commented: ‘These three accolades are recognition of the hard work and dedication of our staff and continued loyalty of our customers throughout 2021. Chris Jordan, has worked tirelessly for six years, developing the Hyundai and Taylor & Braithwaite brands across the north-east of England.’

Mr Burton added: ‘The final award is more remarkable considering there are over 80 dealers across Europe, from Latvia in the East and Spain in the South to Finland in the north and Ireland in the West. The construction sector has continued to trade strongly throughout the pandemic, and Taylor & Braithwaite have been in a good position to capitalize on this with both strong sales and after-sales support.’

Dr Hubertus Münster, Hyundai Europe’s sales and marketing director, commented: ‘At the start of each year Hyundai Construction Equipment Europe take a moment to look back at the previous one. 2021 was a challenging but very rewarding year resulting in record sales of construction equipment.

‘This would not have been possible without the strong co-operation of our professional dealer network. The Hyundai Dealer Awards commend those dealers that stood out with fantastic performances in the field of sales, customer service, innovations, and the Hyundai spirit, amongst other things.’


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