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Magna Tyres appoint new commercial director

Ywenco Philipsen

Ywenco Philipsen to lead Group’s marketing and sales operations amid continued growth

MAGNA Tyres Group have appointed Ywenco Philipsen as their new commercial director, effective 1 October 2021, with responsibility for all marketing and sales-related operations.

Mr Philipsen (pictured) is a highly qualified commercial director with a strong background and broad exposure in several sales and marketing disciplines. Magna Tyres say his expertise will be a major asset and will contribute immediately to advancing their priorities along with further developing the company’s strong market position.

Commenting on his new position, Mr Philipsen said: ‘I am very excited about this new experience and enormous challenge. I’m really looking forward to establishing Magna Tyres as a strong brand and achieving tremendous growth with both customers and employees. We are aiming for more global awareness and the best customer experience.’

A spokesperson for the Group commented: ‘With the appointment of Ywenco Philipsen, Magna Tyres Group are assured of substantive expertise, leadership strength, and business acumen, as we continue to grow and embark on the upcoming years in the challenging tyre business.

‘He is a tremendous asset for the company and will play a valuable role in its long-term strategic vision. His background, knowledge, and management style are an excellent fit as we expand our global presence and work to enhance our already strong on- and off-line position.’

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