Acquired firm’s brick, tile and bagged cement products have now been rebranded as Breedon
FOLLOWING the acquisition of Lagan Group by Breedon Group earlier this year, Lagan’s brick, tile and bagged cement products have been rebranded as Breedon.
The company manufactures a comprehensive range of concrete roof tiles, clay facing bricks and bagged cement, which it supplies to builders’ merchants across the UK and Ireland.
This newly branded range has enhanced the portfolio of specialist building products available through Breedon’s distributor network, which also includes a variety of decorative aggregates, concrete products and the company’s famous Welsh Slate.
James Cousins, regional director responsible for Breedon’s specialist building products, said it was a very exciting time to be part of Breedon.
‘We’ve spent the last few months getting to know our new colleagues, as well as the products and plants within the group, and the rebranding from Lagan to Breedon demonstrates our commitment to the market to move forward as a single brand, leveraging the strength of the enlarged group to offer our customers high-quality products and the highest level of customer service.
‘It’s early days, but one thing’s for sure: we’ll be continuing to grow and invest in our business in the coming years, with a continuing focus on our customers throughout the UK and Ireland.’