A ‘sweet’ approach to carbon reduction

Tarmac help to shape the future of carbon footprinting at the Carbon Trust’s ‘Carbon Footprinting Gallery’

TARMAC are one of a small number of leading companies to link with the Carbon Trust and exhibit at the world’s first Carbon Footprinting Gallery. The company’s involvement in the event at the Futures Gallery, in London, is in recognition of its ongoing work to reduce its carbon footprint.

The firm has created an eye-catching ‘army’ of green concrete jelly babies made from its fibre-reinforced concrete, Topforce, which offers a lower carbon footprint compared with concrete and steel mesh.

The specially designed concrete figures are one of the star attractions at the exhibition being run by the Carbon Trust to celebrate pioneering companies that are shaping the future of carbon reduction.

Last year, in recognition of their work to manage and reduce carbon, Tarmac were awarded the prestigious Carbon Trust Standard.

Dr Martyn Kenny, Tarmac’s director of sustainability, said: ‘We worked with the Carbon Trust to come up with the idea of the concrete jelly babies as a fun idea to provide visitors to the exhibition with an eye-catching display.

‘They also represent the significant progress we have made as a business to reduce our environmental impact and innovate new products to help our customers do the same.

‘We have a long-term commitment to reducing carbon and improve energy efficiency across our whole business, and exhibiting at the world’s first Carbon Footprinting Gallery was a way to showcase the significant progress we have made to date to a wider audience.’

Tarmac’s display has joined those from some of the world’s most well-known brands, including BT, Danone, Dyson, Manchester United, Tesco, Walkers and Whitbread, which have all reduced the carbon footprint of their products, services or organization.